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Search Retrieval Trie - use it to find cheaper keywords | Amazon PPC Beginners' Course (1.7)

  • Writer: Heath Thompson
    Heath Thompson
  • Aug 18
  • 1 min read

AMAZON PPC BEGINNERS' COURSE:

Chapter 1, Video 7


AMAZON PPC FOR BEGINNERS' COURSE: Chapter 1, Video 7 In this video, I explore the ways that the Amazon algorithm values certain parts of a search phrase over and above other parts. We look at the way in which it retrieves certain results based on root and modified parts of the phrase, and how this might lead you to new cheaper keyword alternatives to target in your ads and listing content.


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